{"id":3373,"date":"2022-09-28T13:54:20","date_gmt":"2022-09-28T11:54:20","guid":{"rendered":"https:\/\/semhexagon.com\/?p=3373"},"modified":"2022-10-10T14:38:02","modified_gmt":"2022-10-10T12:38:02","slug":"publicidad-online-ecommerce-tour-leon","status":"publish","type":"post","link":"https:\/\/semhexagon.com\/es\/eventos\/publicidad-online-ecommerce-tour-leon\/","title":{"rendered":"\u201cPublicidad Online: \u00bfGastar o invertir? That\u2019a the question\u201d en el #EcommerceTourLe\u00f3n."},"content":{"rendered":"[vc_row type=\u00bbfull_width_content\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bb20px\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb left_padding_desktop=\u00bb2%\u00bb constrain_group_2=\u00bbyes\u00bb right_padding_desktop=\u00bb2%\u00bb left_padding_phone=\u00bb0&#8243; right_padding_phone=\u00bb0&#8243; text_color=\u00bbdark\u00bb text_align=\u00bbcenter\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0&#8243; overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb shape_type=\u00bb\u00bb gradient_type=\u00bbdefault\u00bb][vc_column column_padding=\u00bbpadding-3-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb left_margin=\u00bb15%\u00bb constrain_group_2=\u00bbyes\u00bb right_margin=\u00bb15%\u00bb left_margin_tablet=\u00bb5%\u00bb constrain_group_4=\u00bbyes\u00bb right_margin_tablet=\u00bb5%\u00bb left_margin_phone=\u00bb0&#8243; right_margin_phone=\u00bb0&#8243; column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bblarge_depth\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_row_inner column_margin=\u00bb30px\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbpadding-5-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bbleft-right\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_column_text]<span style=\"font-family: nexa; font-size: 14pt; color: #000000;\"><span style=\"color: #d70033; font-family: nexa;\"><span style=\"color: #000000;\">Este 28 de Septiembre se ha celebrado el Ecommerce Tour Le\u00f3n, organizado junto con la <a href=\"https:\/\/camaraleon.com\/\" target=\"_blank\" rel=\"nofollow noopener\">C\u00e1mara de Comercio de Le\u00f3n<\/a>, d\u00f3nde estaba preparada una agenda multidisciplinar para hablar de marketing, tendencias y otros temas relacionados con el mundo del ecommerce.<\/span><\/span><\/span><\/p>\n<p><span style=\"font-family: nexa; font-size: 14pt; color: #000000;\">Hexagon se ha querido colar entre los Top Speakers y as\u00ed ha sido.<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=\u00bb30px\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][image_with_animation image_url=\u00bb3390&#8243; image_size=\u00bbthumbnail\u00bb animation_type=\u00bbentrance\u00bb animation=\u00bbFade In\u00bb hover_animation=\u00bbnone\u00bb alignment=\u00bbcenter\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb image_loading=\u00bbdefault\u00bb max_width=\u00bb75%\u00bb max_width_mobile=\u00bbdefault\u00bb][vc_column_text]<span style=\"font-family: nexa; font-size: 14pt;\"><span style=\"color: #d70033;\">David Rodr\u00edguez, CEO de Hexagon<\/span>:<\/span><\/p>\n<p><span style=\"font-family: nexa; font-size: 14pt;\">\u00ab<span style=\"font-size: 18pt;\">La publicidad online es un elemento fundamental en el \u00e9xito de un Ecommerce<\/span>. <\/span><\/p>\n<p><span style=\"font-family: nexa; font-size: 14pt;\">La multiplicidad de plataformas junto a la necesidad de formaci\u00f3n espec\u00edfica actualizada constantemente suelen reducir las <a href=\"https:\/\/semhexagon.com\/google-ads\/\">campa\u00f1as SEM<\/a> a hacer lo mismo en los mismos sitios. <\/span><\/p>\n<p><span style=\"font-family: nexa; font-size: 14pt;\">La fragmentaci\u00f3n de audiencias en varios nichos de mercado, el auge y ca\u00edda de las redes sociales y la creciente competencia obligan a rentabilizar a\u00fan m\u00e1s los recursos pasando de gastar en publicidad a <a href=\"https:\/\/semhexagon.com\/registro\/\">invertir en publicidad<\/a>.\u00bb<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=\u00bb30px\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbpadding-5-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bbleft-right\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; 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