{"id":922,"date":"2022-08-01T13:14:12","date_gmt":"2022-08-01T11:14:12","guid":{"rendered":"https:\/\/semhexagon.com\/?page_id=922"},"modified":"2023-03-20T13:20:04","modified_gmt":"2023-03-20T12:20:04","slug":"paid-media-guide","status":"publish","type":"page","link":"https:\/\/semhexagon.com\/en\/paid-media-guide\/","title":{"rendered":"Paid Media Guide"},"content":{"rendered":"[vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb bg_image=\u00bb5234″ bg_position=\u00bbcenter center\u00bb background_image_loading=\u00bbdefault\u00bb bg_repeat=\u00bbno-repeat\u00bb scene_position=\u00bbcenter\u00bb left_margin=\u00bb10%\u00bb constrain_group_8=\u00bbyes\u00bb right_margin=\u00bb10%\u00bb left_margin_phone=\u00bb0%\u00bb constrain_group_12=\u00bbyes\u00bb right_margin_phone=\u00bb0%\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0″ overlay_strength=\u00bb0.3″ gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color=\u00bbrgba(255,255,255,0.81)\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0″ gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbPAID MEDIA CAMPAIGNS\u00bb font_container=\u00bbtag:h1|text_align:center|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeIn\u00bb css=\u00bb.vc_custom_1677502286662{padding-top: 15% !important;padding-right: 15% !important;padding-bottom: 20px !important;padding-left: 15% !important;}\u00bb][vc_custom_heading text=\u00bbWant to know more about Paid Media? The definitive guide with examples to learn how to launch Paid Media campaigns.\u00bb font_container=\u00bbtag:h2|font_size:28px|text_align:center|color:%23333333″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeIn\u00bb css=\u00bb.vc_custom_1677585447202{padding-top: 0px !important;padding-right: 8% !important;padding-bottom: 15% !important;padding-left: 8% !important;}\u00bb][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb left_margin=\u00bb10%\u00bb constrain_group_8=\u00bbyes\u00bb right_margin=\u00bb10%\u00bb left_margin_phone=\u00bb0%\u00bb constrain_group_12=\u00bbyes\u00bb right_margin_phone=\u00bb0%\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0″ overlay_strength=\u00bb0.3″ gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_custom_heading text=\u00bbWhat is Paid Media?\u00bb font_container=\u00bbtag:h2|text_align:left|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbflipInX\u00bb css=\u00bb.vc_custom_1677502391899{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}\u00bb][vc_column_text]\n

When we talk about paid media, we are talking about any platform in which you pay to post an ad. By using traditional media (television, radio, magazines, newspaper\u2026..) or digital media. Namely, paid media is talking about online advertising campaigns, whether is SEM or social media campaigns. <\/span><\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb bg_color=\u00bb#ffffff\u00bb scene_position=\u00bbcenter\u00bb constrain_group_1=\u00bbyes\u00bb constrain_group_2=\u00bbyes\u00bb left_margin=\u00bb10%\u00bb constrain_group_8=\u00bbyes\u00bb right_margin=\u00bb10%\u00bb left_margin_phone=\u00bb0″ constrain_group_12=\u00bbyes\u00bb right_margin_phone=\u00bb0″ text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bb15px\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0″ overlay_strength=\u00bb0.3″ gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb shape_type=\u00bb\u00bb gradient_type=\u00bbdefault\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ font_color=\u00bb#ffffff\u00bb column_shadow=\u00bbnone\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0″ gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/2″ tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbWhat does Paid Media work for?\u00bb font_container=\u00bbtag:h2|text_align:left|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbflipInX\u00bb css=\u00bb.vc_custom_1677585723946{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}\u00bb][vc_column_text]\n

Since we understand what paid media is then… what’s the point? <\/span><\/p>\n

Well, advertising is to convince a user to go through a service, as well as send a message, gain reputation, create brand awareness or to remind the users of the brand. Maybe your potential client does not need you now, but they will. Perhaps if your ad gets their attention, they can touch on it with someone who needs it. <\/span><\/p>\n[\/vc_column_text][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][nectar_single_testimonial testimonial_style=\u00bbbold\u00bb text_color=\u00bb#83cb8b\u00bb color=\u00bbDefault\u00bb quote=\u00bbThe man who stops advertising to save money, is like the man who stops a clock to save time.\u00bb name=\u00bbHenry Ford\u00bb][\/vc_column_inner][\/vc_row_inner][vc_column_text]\n

In addition, different stages and a different goals are set to each one of them. It is not the same the launch of a brand in which you need brand awareness, than a more competitive stage where the brand is at the same level than many others. <\/span><\/p>\n[\/vc_column_text][\/vc_column][vc_column column_padding=\u00bbpadding-2-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color=\u00bb#f7f7f7″ background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ font_color=\u00bb#191919″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0″ gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/2″ tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb][vc_column_text]\n

SEM basics<\/span><\/h3>\n[\/vc_column_text][image_with_animation image_url=\u00bb5289″ image_size=\u00bbfull\u00bb animation_type=\u00bbentrance\u00bb animation=\u00bbFade In\u00bb hover_animation=\u00bbnone\u00bb alignment=\u00bb\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb image_loading=\u00bbdefault\u00bb max_width=\u00bb100%\u00bb max_width_mobile=\u00bbdefault\u00bb][vc_column_text]The overall concept of SEM (Search Engine Marketing) is one that embraces the strategies, techniques and tools that help us to increase the visibility and positioning of a business or web page, in the search engine results pages.<\/span>[\/vc_column_text][toggles style=\u00bbminimal_small\u00bb][toggle color=\u00bbDefault\u00bb heading_tag=\u00bbdefault\u00bb title=\u00bbWhat is SEM?\u00bb][vc_column_text]\n

SEM stands for Search Engine Marketing <\/span><\/p>\n[\/vc_column_text][\/toggle][toggle color=\u00bbDefault\u00bb heading_tag=\u00bbdefault\u00bb title=\u00bbIs SEM and Paid Media the same?\u00bb][vc_column_text]\n

Generally SEM is used to refer to all advertising that takes place in digital media<\/span>. However, this concept is Paid Media, which incorporates both, SEM campaigns and Social Ads campaigns.<\/span><\/p>\n[\/vc_column_text][\/toggle][toggle color=\u00bbDefault\u00bb heading_tag=\u00bbdefault\u00bb title=\u00bbKeywords\u00bb][vc_column_text]\n

Defined as the set of words that users enter when performing a search in search engines.<\/span><\/span><\/p>\n[\/vc_column_text][\/toggle][toggle color=\u00bbDefault\u00bb heading_tag=\u00bbdefault\u00bb title=\u00bbImpressions\u00bb][vc_column_text]\n

Known as every time a content is shown to a user<\/span>. Yet, it is not necessary for the user to interact with the content, for it to count as an impression.<\/span><\/p>\n[\/vc_column_text][\/toggle][toggle color=\u00bbDefault\u00bb heading_tag=\u00bbdefault\u00bb title=\u00bbCTR\u00bb][vc_column_text]\n

Click Through Rate<\/span> is the ratio between the number of clicks made on the ad and the impressions it has had. The greater the CTR is, the better. This value will vary depending on the platform where your ads are placed. For example, an optimal CTR on Facebook is between 0.6% and 1.2%<\/span><\/p>\n[\/vc_column_text][\/toggle][toggle color=\u00bbDefault\u00bb heading_tag=\u00bbdefault\u00bb title=\u00bbCPC\u00bb][vc_column_text]\n

It stands for Cost Per Click<\/span>. It is the price you will pay for each click on your ad.<\/span><\/p>\n

When advertising online, you set a budget that will be consumed each time users click on your ad. The value of the CPC will vary according to your product, sector, keywords, social network…<\/span><\/p>\n[\/vc_column_text][\/toggle][\/toggles][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb left_margin=\u00bb10%\u00bb constrain_group_8=\u00bbyes\u00bb right_margin=\u00bb10%\u00bb left_margin_phone=\u00bb0%\u00bb constrain_group_12=\u00bbyes\u00bb right_margin_phone=\u00bb0%\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb disable_element=\u00bbyes\u00bb advanced_gradient_angle=\u00bb0″ overlay_strength=\u00bb0.3″ gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_custom_heading text=\u00bb\u00bfPara qu\u00e9 sirve Paid Media?\u00bb font_container=\u00bbtag:h2|text_align:left|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbflipInX\u00bb css=\u00bb.vc_custom_1674216291272{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}\u00bb][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_column_text]Ahora que est\u00e1 claro el significado de paid media, \u00bfpara qu\u00e9 sirve? <\/span>
\nPreguntarse esto es lo mismo que preguntarse para qu\u00e9 sirve la publicidad.<\/span><\/p>\n

Hacer publicidad no es \u00fanicamente intentar convencer a un usuario de que consuma un servicio o servicio. Los anuncios pueden usarse para transmitir un mensaje, ganar una reputaci\u00f3n, dar a conocer tu marca o que los usuarios recuerden tu producto\/servicio. Quiz\u00e1s tu cliente potencial no te necesita ahora, pero si en un futuro. Quiz\u00e1s si tu anuncio le llama la atenci\u00f3n, habla sobre \u00e9l con otra persona que si lo necesita.<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb2\/3″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][nectar_single_testimonial testimonial_style=\u00bbbold\u00bb text_color=\u00bb#83cb8b\u00bb color=\u00bbDefault\u00bb quote=\u00bbQuien deja de hacer publicidad para ahorrar dinero, es como si parara el reloj para ahorrar el tiempo.\u00bb name=\u00bbHenry Ford\u00bb][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/3″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_column_text]Tambi\u00e9n existen distintas etapas y a cada una de ellas suele estar asignado un objetivo distinto. No es lo mismo el lanzamiento de una marca donde la necesidad es darte a conocer, que una etapa m\u00e1s competitiva donde tu producto est\u00e1 al nivel de muchas otras marcas.<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb left_margin=\u00bb10%\u00bb constrain_group_8=\u00bbyes\u00bb right_margin=\u00bb10%\u00bb left_margin_phone=\u00bb0%\u00bb constrain_group_12=\u00bbyes\u00bb right_margin_phone=\u00bb0%\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0″ overlay_strength=\u00bb0.3″ gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_custom_heading text=\u00bbSample Paid Media campaigns\u00bb font_container=\u00bbtag:h2|text_align:left|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbflipInX\u00bb css=\u00bb.vc_custom_1677588161517{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}\u00bb][image_with_animation image_url=\u00bb5236″ image_size=\u00bbfull\u00bb animation_type=\u00bbentrance\u00bb animation=\u00bbFade In\u00bb hover_animation=\u00bbnone\u00bb alignment=\u00bb\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb image_loading=\u00bbdefault\u00bb max_width=\u00bb100%\u00bb max_width_mobile=\u00bbdefault\u00bb][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb constrain_group_1=\u00bbyes\u00bb constrain_group_2=\u00bbyes\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbpadding-3-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb constrain_group_2=\u00bbyes\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0″ gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbFacebook Campaigns\u00bb font_container=\u00bbtag:h3|text_align:left|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbslideInRight\u00bb css=\u00bb.vc_custom_1677502850466{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}\u00bb][vc_column_text]\n

Facebook is one of the most used social media for advertising. This social network has managed to exceed 2,940 million active users per month. Besides that, you need less investment than with other online advertising platforms. All these, and the possibility to have a very detailed segmentation, makes it a very attractive option for companies. <\/span><\/p>\n

Learn more about Facebook campaigns<\/span><\/a>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbpadding-3-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0″ gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbInstagram Campaigns\u00bb font_container=\u00bbtag:h3|text_align:left|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbslideInRight\u00bb css=\u00bb.vc_custom_1677502955399{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}\u00bb][vc_column_text]\n

Instagram ads share the management platform with facebook, since they are both part of meta. The investment is pretty similar too, as well as the segmentation functionalities. Their biggest difference is the audience and ads format. There will be a much younger audience on instagram, and grabbing their attention will depend on the attractiveness of the ads.<\/span><\/p>\n

Learn more about Instagram campaigns<\/span><\/a>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbpadding-3-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0″ gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbGoogle Campaigns\u00bb font_container=\u00bbtag:h3|text_align:left|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbslideInRight\u00bb css=\u00bb.vc_custom_1677503210855{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}\u00bb][vc_column_text]\n

Nine out of ten users handle google as their search engine. Yes, on worldwide ranked. Practically any company that starts in the world of digital advertising, stars its campaigns in google. Still this is a platform with many ads formats where you could get lost. According to your goals, the product\/service and some other things, it will be better to start your campaign in one site, in another or several at the same time. <\/span><\/p>\n

Learn more about Google campaigns<\/span><\/a><\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbpadding-3-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0″ gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbTikTok Campaigns\u00bb font_container=\u00bbtag:h3|text_align:left|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbslideInRight\u00bb css=\u00bb.vc_custom_1677503316880{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}\u00bb][vc_column_text]\n

Tiktok, that app that was born in 2016 and initially its content did not go further dances and plunges. Nowadays, and since 2021, it is the most downloaded app and already has more than a billion monthly active users.<\/span><\/p>\n

Learn more about TikTok campaigns<\/span><\/a><\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbpadding-3-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0″ gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbSpotify Campaigns\u00bb font_container=\u00bbtag:h3|text_align:left|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbslideInRight\u00bb css=\u00bb.vc_custom_1677503492860{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}\u00bb][vc_column_text]\n

Spotify has become the most used streaming music platform. Users have access to all music, podcast and even videos. The voice-over ad could be made by professionals of the app or by the advertiser itself.<\/span><\/p>\n

Learn more about Spotify campaigns<\/span><\/a><\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbpadding-3-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0″ gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbProgrammatic Campaigns\u00bb font_container=\u00bbtag:h3|text_align:left|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbslideInRight\u00bb css=\u00bb.vc_custom_1677503577723{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}\u00bb][vc_column_text]\n

Programmatic advertising grants you to acquire advertising spaces automatically. This kind of advertising boosts among other advertisers.<\/span><\/span><\/p>\n

Lear more about Programmatic campaigns<\/span><\/a><\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbpadding-3-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0″ gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbTwitter Campaigns\u00bb font_container=\u00bbtag:h3|text_align:left|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbslideInRight\u00bb css=\u00bb.vc_custom_1677503682887{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}\u00bb][vc_column_text]\n

345 million active users a month and 500 million tweets per day. That is what you will find in this social media. Through Twitter Ads you can promote your own tweets. This will increase visibility or conversion, among other goals that the platform allows you to choose. <\/span><\/p>\n

Learn more about Twitter campaigns<\/span><\/a><\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbpadding-3-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0″ gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbLinkedin Campaigns\u00bb font_container=\u00bbtag:h3|text_align:left|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbslideInRight\u00bb css=\u00bb.vc_custom_1677503748370{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}\u00bb][vc_column_text]\n

LinkedIn is the professional social media above all. From networking, new business opportunities to promote a job opening. LinkedIn may be the platform you require to improve your brand. Define your buyer person and target your ads until you can strike your niche. <\/span><\/p>\n

Learn more about LinkedIn campaigns<\/span><\/a><\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb top_margin=\u00bb5%\u00bb left_margin=\u00bb10%\u00bb constrain_group_8=\u00bbyes\u00bb right_margin=\u00bb10%\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0″ overlay_strength=\u00bb0.3″ gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0″ gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbFind out how hexagon can ease your Paid Media campaigns\u00bb font_container=\u00bbtag:h2|text_align:center|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbflipInX\u00bb css=\u00bb.vc_custom_1677589575255{background-position: center !important;background-repeat: no-repeat !important;background-size: contain !important;}\u00bb][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb top_margin=\u00bb2%\u00bb constrain_group_7=\u00bbyes\u00bb bottom_margin=\u00bb2%\u00bb left_margin=\u00bb10%\u00bb constrain_group_8=\u00bbyes\u00bb right_margin=\u00bb10%\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0″ overlay_strength=\u00bb0.3″ gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/1″ tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_row_inner equal_height=\u00bbyes\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb top_padding=\u00bb2%\u00bb constrain_group_1=\u00bbyes\u00bb bottom_padding=\u00bb2%\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb20px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0″ gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/3″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][nectar_icon icon_family=\u00bbfontawesome\u00bb icon_style=\u00bbdefault\u00bb icon_color_type=\u00bbcolor_scheme\u00bb icon_color=\u00bbExtra-Color-1″ icon_padding=\u00bb5px\u00bb pointer_events=\u00bball\u00bb icon_fontawesome=\u00bbfa fa-rocket\u00bb][vc_custom_heading text=\u00bbSTART NOW\u00bb font_container=\u00bbtag:h4|text_align:center|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeInDown\u00bb][vc_column_text]Less than 20 seconds (if you are slow at typing, it’s not our fault) to register. Once we have validated your account, you will have access to all the functionalities of the platform and it will be time to check our tool out.<\/span>[\/vc_column_text][nectar_btn size=\u00bblarge\u00bb open_new_tab=\u00bbtrue\u00bb button_style=\u00bbregular\u00bb button_color_2=\u00bbAccent-Color\u00bb icon_family=\u00bbnone\u00bb text=\u00bbRegister\u00bb url=\u00bbhttps:\/\/app.semhexagon.com\/en\/register\u00bb][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb20px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0″ gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/3″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][nectar_icon icon_family=\u00bbfontawesome\u00bb icon_style=\u00bbdefault\u00bb icon_color_type=\u00bbcolor_scheme\u00bb icon_color=\u00bbExtra-Color-1″ icon_padding=\u00bb5px\u00bb pointer_events=\u00bball\u00bb icon_fontawesome=\u00bbfa fa-comments-o\u00bb][vc_custom_heading text=\u00bbSCHEDULE A DEMO\u00bb font_container=\u00bbtag:h4|text_align:center|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeInDown\u00bb][vc_column_text]If you still have any doubts and need that someone of our hexagon team help you out, you can request a video call, most of us are nice people.<\/span>[\/vc_column_text][nectar_btn size=\u00bblarge\u00bb button_style=\u00bbregular\u00bb button_color_2=\u00bbAccent-Color\u00bb icon_family=\u00bbnone\u00bb text=\u00bbDEMO\u00bb url=\u00bbhttps:\/\/semhexagon.com\/en\/demo\/\u00bb][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color_opacity=\u00bb1″ background_hover_color_opacity=\u00bb1″ column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb20px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0″ gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3″ width=\u00bb1\/3″ tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][nectar_icon icon_family=\u00bbfontawesome\u00bb icon_style=\u00bbdefault\u00bb icon_color_type=\u00bbcolor_scheme\u00bb icon_color=\u00bbExtra-Color-1″ icon_padding=\u00bb5px\u00bb pointer_events=\u00bball\u00bb icon_fontawesome=\u00bbfa fa-book\u00bb][vc_custom_heading text=\u00bbLearn more\u00bb font_container=\u00bbtag:h4|text_align:center|color:%23d70033″ use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeInDown\u00bb][vc_column_text]Find out on your own about all the features and benefits that hexagon can bring you. You will find info all over the web and in our social media. Start by getting to know how the platform works<\/strong> and let yourself go through all the pages.<\/span>[\/vc_column_text][nectar_btn size=\u00bblarge\u00bb open_new_tab=\u00bbtrue\u00bb button_style=\u00bbregular\u00bb button_color_2=\u00bbAccent-Color\u00bb icon_family=\u00bbnone\u00bb text=\u00bbHow does hexagon work?\u00bb url=\u00bbhttps:\/\/semhexagon.com\/en\/how-does-hexagon-work\/\u00bb][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

[vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb bg_image=\u00bb5234″ bg_position=\u00bbcenter center\u00bb background_image_loading=\u00bbdefault\u00bb bg_repeat=\u00bbno-repeat\u00bb scene_position=\u00bbcenter\u00bb left_margin=\u00bb10%\u00bb constrain_group_8=\u00bbyes\u00bb right_margin=\u00bb10%\u00bb left_margin_phone=\u00bb0%\u00bb constrain_group_12=\u00bbyes\u00bb right_margin_phone=\u00bb0%\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0″ overlay_strength=\u00bb0.3″ gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb…<\/p>\n","protected":false},"author":3,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-922","page","type-page","status-publish"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/pages\/922","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/comments?post=922"}],"version-history":[{"count":134,"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/pages\/922\/revisions"}],"predecessor-version":[{"id":6463,"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/pages\/922\/revisions\/6463"}],"wp:attachment":[{"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/media?parent=922"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}