{"id":1290,"date":"2022-08-09T19:38:12","date_gmt":"2022-08-09T17:38:12","guid":{"rendered":"https:\/\/semhexagon.com\/?page_id=1290"},"modified":"2023-03-20T13:17:19","modified_gmt":"2023-03-20T12:17:19","slug":"google-ads-sem","status":"publish","type":"page","link":"https:\/\/semhexagon.com\/en\/google-ads-sem\/","title":{"rendered":"Google Ads"},"content":{"rendered":"[vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0&#8243; overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_custom_heading text=\u00bbGoogle Ads\u00bb font_container=\u00bbtag:h1|text_align:center|color:%23d70033&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbbounceInDown\u00bb][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0&#8243; overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb2\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][image_with_animation image_url=\u00bb1398&#8243; image_size=\u00bbfull\u00bb animation_type=\u00bbentrance\u00bb animation=\u00bbFade In\u00bb hover_animation=\u00bbnone\u00bb alignment=\u00bbcenter\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb image_loading=\u00bbdefault\u00bb max_width=\u00bb100%\u00bb max_width_mobile=\u00bbdefault\u00bb][\/vc_column][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_column_text max_width=\u00bb400&#8243;]\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #707070;\" data-syno-text=\"true\"><span style=\"color: #999999;\">Do any of the google ads campaigns available in an<\/span> <span style=\"color: #d70033;\">automated<\/span> <span style=\"color: #999999;\">way, <a style=\"color: #999999;\" href=\"https:\/\/app.semhexagon.com\/register\">hexagon<\/a> select the <span style=\"color: #d70033;\">format<\/span> that best suits your goals: Display, Google, Shopping, video, Calls, etc <\/span><\/span><\/p>\n[\/vc_column_text][nectar_btn size=\u00bbjumbo\u00bb button_style=\u00bbregular\u00bb button_color_2=\u00bbExtra-Color-1&#8243; icon_family=\u00bbnone\u00bb text=\u00bbFREE SIGN UP!\u00bb url=\u00bbhttps:\/\/app.semhexagon.com\/en\/register\u00bb][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb top_margin=\u00bb5%\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbWhy run campaigns in Google Ads?\u00bb font_container=\u00bbtag:h2|text_align:center|color:%23d70033&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeInRight\u00bb][\/vc_column][\/vc_row][vc_row type=\u00bbfull_width_background\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb top_padding=\u00bb2%\u00bb constrain_group_1=\u00bbyes\u00bb bottom_padding=\u00bb2%\u00bb text_color=\u00bblight\u00bb text_align=\u00bbcenter\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0&#8243; overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb enable_shape_divider=\u00bbtrue\u00bb shape_divider_position=\u00bbboth\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bbmountains\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color=\u00bb#191919&#8243; background_color_opacity=\u00bb1&#8243; background_color_hover=\u00bb#d70033&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bblarge_depth\u00bb column_border_radius=\u00bb20px\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbpadding-4-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][milestone heading_inherit=\u00bbh2&#8243; symbol_position=\u00bbafter\u00bb subject_padding=\u00bb2%\u00bb color=\u00bbDefault\u00bb effect=\u00bbcount\u00bb symbol_alignment=\u00bbSuperscript\u00bb milestone_alignment=\u00bbdefault\u00bb number=\u00bb92&#8243; symbol=\u00bb%\u00bb subject=\u00bbof the market share of search engines worldwide\u00bb number_font_size=\u00bb80&#8243; symbol_font_size=\u00bb30&#8243; effect_delay=\u00bb150&#8243;][\/vc_column_inner][vc_column_inner column_padding=\u00bbpadding-4-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][milestone heading_inherit=\u00bbh2&#8243; symbol_position=\u00bbafter\u00bb subject_padding=\u00bb2%\u00bb color=\u00bbDefault\u00bb effect=\u00bbcount\u00bb symbol_alignment=\u00bbSuperscript\u00bb milestone_alignment=\u00bbdefault\u00bb number=\u00bb6000&#8243; subject=\u00bbsearches per day\u00bb number_font_size=\u00bb80&#8243; symbol=\u00bbM\u00bb effect_delay=\u00bb150&#8243; symbol_font_size=\u00bb30&#8243;][\/vc_column_inner][vc_column_inner column_padding=\u00bbpadding-4-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][milestone heading_inherit=\u00bbh2&#8243; symbol_position=\u00bbafter\u00bb subject_padding=\u00bb2%\u00bb color=\u00bbDefault\u00bb effect=\u00bbcount\u00bb symbol_alignment=\u00bbSuperscript\u00bb milestone_alignment=\u00bbdefault\u00bb number=\u00bb63&#8243; subject=\u00bbchances to click in an ad, four times more than any other platform\u00bb number_font_size=\u00bb80&#8243; symbol=\u00bb%\u00bb effect_delay=\u00bb150&#8243; symbol_font_size=\u00bb30&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb top_margin=\u00bb5%\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbChoose the best goal\u00bb font_container=\u00bbtag:h2|text_align:center|color:%23d70033&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeInRight\u00bb][vc_column_text max_width=\u00bb500&#8243;]\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\">Hexagon creates campaigns with the different settings that google authorize, according to the goals your more interest about. <\/span><\/p>\n[\/vc_column_text][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][image_with_animation image_url=\u00bb1600&#8243; image_size=\u00bbfull\u00bb animation_type=\u00bbentrance\u00bb animation=\u00bbFade In\u00bb hover_animation=\u00bbnone\u00bb alignment=\u00bbcenter\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb image_loading=\u00bbdefault\u00bb max_width=\u00bb100%\u00bb max_width_mobile=\u00bbdefault\u00bb][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb bg_color=\u00bb#ffffff\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb id=\u00bbcore-features\u00bb row_name=\u00bbCore Features\u00bb disable_element=\u00bbyes\u00bb advanced_gradient_angle=\u00bb0&#8243; overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbcenter\u00bb phone_text_alignment=\u00bbcenter\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_row_inner equal_height=\u00bbyes\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/4&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][nectar_flip_box image_url_1=\u00bb538&#8243; bg_color=\u00bb#ffffff\u00bb bg_color_overlay=\u00bbtrue\u00bb text_color=\u00bbdark\u00bb icon_color=\u00bbextra-color-1&#8243; image_url_2=\u00bb1114&#8243; bg_color_2=\u00bb#0a0a0a\u00bb bg_color_overlay_2=\u00bbtrue\u00bb text_color_2=\u00bblight\u00bb h_text_align=\u00bbcenter\u00bb v_text_align=\u00bbcenter\u00bb image_loading=\u00bbdefault\u00bb flip_direction=\u00bbhorizontal-to-left\u00bb front_content=\u00bb<\/p>\n<h3>Sales<\/h3>\n<p>\u00bb min_height=\u00bb300&#8243; icon_size=\u00bb44&#8243; icon_fontawesome=\u00bbfa fa-tag\u00bb]<span style=\"font-family: nexa;\">Impulsa las ventas y conversiones online, en la aplicaci\u00f3n, por tel\u00e9fono o en la tienda.<\/span>[\/nectar_flip_box][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/4&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][nectar_flip_box image_url_1=\u00bb538&#8243; bg_color=\u00bb#000000&#8243; bg_color_overlay=\u00bbtrue\u00bb text_color=\u00bblight\u00bb icon_family=\u00bbsteadysets\u00bb icon_color=\u00bbextra-color-1&#8243; image_url_2=\u00bb1114&#8243; bg_color_2=\u00bb#0a0a0a\u00bb bg_color_overlay_2=\u00bbtrue\u00bb text_color_2=\u00bblight\u00bb h_text_align=\u00bbcenter\u00bb v_text_align=\u00bbcenter\u00bb image_loading=\u00bbdefault\u00bb flip_direction=\u00bbhorizontal-to-left\u00bb front_content=\u00bb<\/p>\n<h3>Sales opportunities<\/h3>\n<p>\u00bb min_height=\u00bb300&#8243; icon_size=\u00bb44&#8243; icon_steadysets=\u00bbsteadysets-icon-users2&#8243;]<span style=\"font-family: nexa;\">Anima a los clientes a realizar acciones para generar oportunidades de venta y otras conversiones.<\/span>[\/nectar_flip_box][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/4&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][nectar_flip_box image_url_1=\u00bb1114&#8243; bg_color=\u00bb#000000&#8243; bg_color_overlay=\u00bbtrue\u00bb text_color=\u00bblight\u00bb icon_color=\u00bbextra-color-1&#8243; image_url_2=\u00bb1114&#8243; bg_color_2=\u00bb#0a0a0a\u00bb bg_color_overlay_2=\u00bbtrue\u00bb text_color_2=\u00bblight\u00bb h_text_align=\u00bbcenter\u00bb v_text_align=\u00bbcenter\u00bb image_loading=\u00bbdefault\u00bb flip_direction=\u00bbhorizontal-to-left\u00bb front_content=\u00bb<\/p>\n<h3>Web traffic<\/h3>\n<p>\u00bb min_height=\u00bb300&#8243; icon_size=\u00bb44&#8243; icon_fontawesome=\u00bbfa fa-mouse-pointer\u00bb]<span style=\"font-family: nexa;\">Consigue que los usuarios adecuados visiten tu sitio web.<\/span>[\/nectar_flip_box][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/4&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][nectar_flip_box image_url_1=\u00bb538&#8243; bg_color=\u00bb#ffffff\u00bb bg_color_overlay=\u00bbtrue\u00bb text_color=\u00bbdark\u00bb icon_family=\u00bbsteadysets\u00bb icon_color=\u00bbextra-color-1&#8243; image_url_2=\u00bb1114&#8243; bg_color_2=\u00bb#0a0a0a\u00bb bg_color_overlay_2=\u00bbtrue\u00bb text_color_2=\u00bblight\u00bb h_text_align=\u00bbcenter\u00bb v_text_align=\u00bbcenter\u00bb image_loading=\u00bbdefault\u00bb flip_direction=\u00bbhorizontal-to-left\u00bb front_content=\u00bb<\/p>\n<h3>Product and Brand attention<\/h3>\n<p>\u00bb min_height=\u00bb300&#8243; icon_size=\u00bb44&#8243; icon_steadysets=\u00bbsteadysets-icon-star\u00bb]<span style=\"font-family: nexa;\">Anima a tus usuarios a descubrir tu producto o servicios.<\/span>[\/nectar_flip_box][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=\u00bbyes\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/4&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][nectar_flip_box image_url_1=\u00bb1114&#8243; bg_color=\u00bb#ffffff\u00bb bg_color_overlay=\u00bbtrue\u00bb text_color=\u00bblight\u00bb icon_color=\u00bbextra-color-1&#8243; image_url_2=\u00bb1114&#8243; bg_color_2=\u00bb#0a0a0a\u00bb bg_color_overlay_2=\u00bbtrue\u00bb text_color_2=\u00bblight\u00bb h_text_align=\u00bbcenter\u00bb v_text_align=\u00bbcenter\u00bb image_loading=\u00bbdefault\u00bb flip_direction=\u00bbhorizontal-to-left\u00bb front_content=\u00bb<\/p>\n<h3>Brand awareness<\/h3>\n<p>\u00bb min_height=\u00bb300&#8243; icon_size=\u00bb44&#8243; icon_fontawesome=\u00bbfa fa-bullhorn\u00bb]<span style=\"font-family: nexa;\">Llega a un gran n\u00famero de usuarios y aumenta la notoriedad.<\/span>[\/nectar_flip_box][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/4&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][nectar_flip_box image_url_1=\u00bb1114&#8243; bg_color=\u00bb#000000&#8243; bg_color_overlay=\u00bbtrue\u00bb text_color=\u00bblight\u00bb icon_color=\u00bbextra-color-1&#8243; image_url_2=\u00bb1114&#8243; bg_color_2=\u00bb#0a0a0a\u00bb bg_color_overlay_2=\u00bbtrue\u00bb text_color_2=\u00bblight\u00bb h_text_align=\u00bbcenter\u00bb v_text_align=\u00bbcenter\u00bb image_loading=\u00bbdefault\u00bb flip_direction=\u00bbhorizontal-to-left\u00bb front_content=\u00bb<\/p>\n<h3>APP Promotion<\/h3>\n<p>\u00bb min_height=\u00bb300&#8243; icon_size=\u00bb44&#8243; icon_fontawesome=\u00bbfa fa-download\u00bb]<span style=\"font-family: nexa;\">Impulsa las descargas, aumenta las interacciones de los usuarios con tu aplicaci\u00f3n.<\/span>[\/nectar_flip_box][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/4&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][nectar_flip_box image_url_1=\u00bb538&#8243; bg_color=\u00bb#ffffff\u00bb bg_color_overlay=\u00bbtrue\u00bb text_color=\u00bbdark\u00bb icon_color=\u00bbextra-color-1&#8243; image_url_2=\u00bb1114&#8243; bg_color_2=\u00bb#0a0a0a\u00bb bg_color_overlay_2=\u00bbtrue\u00bb text_color_2=\u00bblight\u00bb h_text_align=\u00bbcenter\u00bb v_text_align=\u00bbcenter\u00bb image_loading=\u00bbdefault\u00bb flip_direction=\u00bbhorizontal-to-left\u00bb front_content=\u00bb<\/p>\n<h3>Visitas a tiendas y promociones locales<\/h3>\n<p>\u00bb min_height=\u00bb300&#8243; icon_size=\u00bb44&#8243; icon_fontawesome=\u00bbfa fa-shopping-bag\u00bb]<span style=\"font-family: nexa;\">Impulsa las visitas a tiendas locales, incluidos concesionarios y restaurantes.<\/span>[\/nectar_flip_box][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/4&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][nectar_flip_box image_url_1=\u00bb1114&#8243; bg_color=\u00bb#ffffff\u00bb bg_color_overlay=\u00bbtrue\u00bb text_color=\u00bblight\u00bb icon_family=\u00bbsteadysets\u00bb icon_color=\u00bbextra-color-1&#8243; image_url_2=\u00bb1114&#8243; bg_color_2=\u00bb#0a0a0a\u00bb bg_color_overlay_2=\u00bbtrue\u00bb text_color_2=\u00bblight\u00bb h_text_align=\u00bbcenter\u00bb v_text_align=\u00bbcenter\u00bb image_loading=\u00bbdefault\u00bb flip_direction=\u00bbhorizontal-to-left\u00bb front_content=\u00bb<\/p>\n<h3>Sin objetivo<\/h3>\n<p>\u00bb min_height=\u00bb300&#8243; icon_size=\u00bb44&#8243; icon_steadysets=\u00bbsteadysets-icon-sun\u00bb]<span style=\"font-family: nexa;\">Crea una campa\u00f1a sin un objetivo concreto.<\/span>[\/nectar_flip_box][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbcenter\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0&#8243; overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb top_margin=\u00bb5%\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbSearch campaigns\u00bb font_container=\u00bbtag:h2|text_align:center|color:%23d70033&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeInRight\u00bb][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbcenter\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0&#8243; overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb top_margin=\u00bb5%\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/6&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][\/vc_column][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb2\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_row_inner equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/2&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_column_text max_width=\u00bb400&#8243;]\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\">The <a style=\"color: #999999;\" href=\"https:\/\/www.google.com\/\">Google Search Network<\/a> is the set of web pages and apps where ads can appear. In this kind of campaigns when someone does a <span style=\"color: #d70033;\">search in Google<\/span>, the ad will be displayed alongside the rest of the results. <\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/2&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][image_with_animation image_url=\u00bb1611&#8243; image_size=\u00bbfull\u00bb animation_type=\u00bbentrance\u00bb animation=\u00bbFade In\u00bb hover_animation=\u00bbnone\u00bb alignment=\u00bb\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb image_loading=\u00bbdefault\u00bb max_width=\u00bb100%\u00bb max_width_mobile=\u00bbdefault\u00bb][\/vc_column_inner][\/vc_row_inner][\/vc_column][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/6&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbcenter\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0&#8243; overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb top_margin=\u00bb5%\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbOther SEM advertising campaigns\u00bb font_container=\u00bbtag:h2|text_align:center|color:%23d70033&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeInRight\u00bb][\/vc_column][\/vc_row][vc_row type=\u00bbfull_width_background\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb equal_height=\u00bbyes\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb top_padding=\u00bb2%\u00bb constrain_group_1=\u00bbyes\u00bb bottom_padding=\u00bb2%\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0&#8243; overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb shape_type=\u00bb\u00bb gradient_type=\u00bbdefault\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; background_image=\u00bb1580&#8243; background_image_position=\u00bbcenter center\u00bb enable_bg_scale=\u00bbtrue\u00bb background_image_loading=\u00bbdefault\u00bb column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb enable_gradient=\u00bbtrue\u00bb color_overlay_2=\u00bb#ffffff\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.95&#8243; width=\u00bb1\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb offset=\u00bbvc_hidden-sm vc_hidden-xs\u00bb][divider line_type=\u00bbNo Line\u00bb][\/vc_column][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb2\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_row_inner equal_height=\u00bbyes\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb css=\u00bb.vc_custom_1660160817256{margin-bottom: 2% !important;}\u00bb][vc_column_inner column_padding=\u00bbpadding-1-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/2&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][fancy_box box_style=\u00bbcolor_box_hover\u00bb icon_family=\u00bbfontawesome\u00bb color=\u00bbextra-color-1&#8243; color_box_hover_overlay_opacity=\u00bbdefault\u00bb box_alignment=\u00bbleft\u00bb border_radius=\u00bbdefault\u00bb image_loading=\u00bbdefault\u00bb min_height=\u00bb200&#8243; icon_fontawesome=\u00bbfa fa-desktop\u00bb]\n<h3><span style=\"font-size: 14pt;\"><strong><span style=\"font-family: nexa;\">Display campaign<\/span><\/strong><\/span><\/h3>\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 1.3em; color: #999999;\" data-syno-text=\"true\">This network reaches more than 90% of Internet users through millions of websites, news pages, blogs and Google websites such as Gmail or YouTube.<\/span><\/p>\n[\/fancy_box][\/vc_column_inner][vc_column_inner column_padding=\u00bbpadding-1-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/2&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][fancy_box box_style=\u00bbcolor_box_hover\u00bb icon_family=\u00bbfontawesome\u00bb color=\u00bbextra-color-1&#8243; color_box_hover_overlay_opacity=\u00bbdefault\u00bb box_alignment=\u00bbleft\u00bb border_radius=\u00bbdefault\u00bb image_loading=\u00bbdefault\u00bb min_height=\u00bb200&#8243; icon_fontawesome=\u00bbfa fa-shopping-cart\u00bb]\n<h3><span style=\"font-family: nexa;\">Shopping campaigns<\/span><\/h3>\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#444444&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 1.3em; color: #999999;\" data-syno-text=\"true\">When an user searches a product. Google shows the different options and among them will appear you ad.<\/span><\/p>\n[\/fancy_box][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbpadding-1-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/2&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][fancy_box box_style=\u00bbcolor_box_hover\u00bb icon_family=\u00bbfontawesome\u00bb color=\u00bbextra-color-1&#8243; color_box_hover_overlay_opacity=\u00bbdefault\u00bb box_alignment=\u00bbleft\u00bb border_radius=\u00bbdefault\u00bb image_loading=\u00bbdefault\u00bb min_height=\u00bb200&#8243; icon_fontawesome=\u00bbfa fa-youtube-play\u00bb]\n<h3><span style=\"font-family: nexa;\">Video campaigns<\/span><\/h3>\n<p><span style=\"font-family: nexa; font-size: 1.3em; color: #999999;\" data-syno-text=\"true\">Video format is the one with the highest engagement. The video can be add to both Youtube and on websites that allows this format.<\/span>[\/fancy_box][\/vc_column_inner][vc_column_inner column_padding=\u00bbpadding-1-percent\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/2&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][fancy_box box_style=\u00bbcolor_box_hover\u00bb icon_family=\u00bbsteadysets\u00bb color=\u00bbextra-color-1&#8243; color_box_hover_overlay_opacity=\u00bbdefault\u00bb box_alignment=\u00bbleft\u00bb border_radius=\u00bbdefault\u00bb image_loading=\u00bbdefault\u00bb min_height=\u00bb200&#8243; icon_steadysets=\u00bbsteadysets-icon-phone-landscape\u00bb]\n<h3><span style=\"font-family: nexa;\">APPs campaigns<\/span><\/h3>\n<p><span style=\"font-family: nexa; font-size: 1.3em; color: #999999;\" data-syno-text=\"true\">Is the best option if you want to promote your app for iOS or Android in the search engine of google, Youtube, google play, etc. <\/span>[\/fancy_box][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb disable_element=\u00bbyes\u00bb advanced_gradient_angle=\u00bb0&#8243; overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bb\u00bfNo sabes que objetivo es para ti?\u00bb font_container=\u00bbtag:h2|text_align:center|color:%23d70033&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeInRight\u00bb][vc_column_text max_width=\u00bb700&#8243;]\n<p style=\"text-align: center;\"><span style=\"color: #999999; font-family: nexa; font-size: 14pt;\">Cuando te enfrentas a la creaci\u00f3n de una campa\u00f1a de Google encontrar\u00e1s un paso en el que tienes que elegir tu objetivo. hexagon te facilita este tipo de toma de decisiones, a\u00fan as\u00ed, te explicamos en que consiste cada uno de ellos.<\/span><\/p>\n[\/vc_column_text][image_with_animation image_url=\u00bb4527&#8243; image_size=\u00bbmedium\u00bb animation_type=\u00bbentrance\u00bb animation=\u00bbFade In\u00bb hover_animation=\u00bbnone\u00bb alignment=\u00bbcenter\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb image_loading=\u00bbdefault\u00bb max_width=\u00bb100%\u00bb max_width_mobile=\u00bbdefault\u00bb margin_bottom=\u00bb5%\u00bb][vc_row_inner equal_height=\u00bbyes\u00bb content_placement=\u00bbtop\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb10px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbVentas\u00bb font_container=\u00bbtag:h3|text_align:center|color:%23494949&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbbounceInDown\u00bb][vc_column_text]<span style=\"font-family: nexa; font-size: 12pt; color: #999999;\">Si lo que quieres es darle un empuj\u00f3n a tus ventas y conversiones<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbOportunidades de venta\u00bb font_container=\u00bbtag:h3|text_align:center|color:%23494949&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbbounceInDown\u00bb][vc_column_text]<span style=\"font-family: nexa; font-size: 12pt; color: #999999;\">Ayuda a que un cliente interaccione con tu anuncio, suscribi\u00e9ndose a un bolet\u00edn o rellenando un formulario, por ejemplo<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbTr\u00e1fico al sitio web\u00bb font_container=\u00bbtag:h3|text_align:center|color:%23494949&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbbounceInDown\u00bb][vc_column_text]<span style=\"font-family: nexa; font-size: 12pt; color: #999999;\">Las funciones de este tipo de objetivo dan prioridad es conseguir tr\u00e1fico en la web<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=\u00bbyes\u00bb content_placement=\u00bbtop\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbConsideraci\u00f3n de la marca y del producto\u00bb font_container=\u00bbtag:h3|text_align:center|color:%23494949&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeInDown\u00bb][vc_column_text]<span style=\"font-family: nexa; font-size: 12pt; color: #999999;\">Anima a tus posibles clientes a tener en cuenta los productos o servicios que est\u00e9s incluyendo en tu campa\u00f1a<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbCobertura y notoriedad de la marca\u00bb font_container=\u00bbtag:h3|text_align:center|color:%23191%23494949&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbbounceInDown\u00bb][vc_column_text]<span style=\"font-family: nexa; font-size: 12pt; color: #999999;\">Aumentar\u00e1 la notoriedad de tu marca ya que llegar\u00e1 a una alta cantidad de usuarios<\/span>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbPromoci\u00f3n de aplicaci\u00f3n\u00bb font_container=\u00bbtag:h3|text_align:center|color:%23494949&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeInDown\u00bb][vc_column_text]<span style=\"font-family: nexa; font-size: 12pt; color: #999999;\">Cuando lo que buscas es promocionar y aumentar el n\u00famero de descargas de aplicaciones<\/span>[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbDon&#8217;t know what goal suits you better?\u00bb font_container=\u00bbtag:h2|text_align:center|color:%23d70033&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeInRight\u00bb][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_column_text max_width=\u00bb700&#8243;]\n<p style=\"text-align: center;\" data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\">When you face the creation of a google campaign you will find a step in which you have to choose a goal. Hexagon makes this type of decision making easier, however, we explain what each one of them consist of. <\/span><\/p>\n[\/vc_column_text][image_with_animation image_url=\u00bb4527&#8243; image_size=\u00bbmedium\u00bb animation_type=\u00bbentrance\u00bb animation=\u00bbFade In\u00bb hover_animation=\u00bbnone\u00bb alignment=\u00bbcenter\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb image_loading=\u00bbdefault\u00bb max_width=\u00bb100%\u00bb max_width_mobile=\u00bbdefault\u00bb margin_bottom=\u00bb5%\u00bb][\/vc_column][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb centered_text=\u00bbtrue\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb2\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_row_inner equal_height=\u00bbyes\u00bb content_placement=\u00bbtop\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb10px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/2&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbSales\u00bb font_container=\u00bbtag:h3|text_align:center|color:%23494949&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbbounceInDown\u00bb][vc_column_text]\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; color: #999999; font-size: 1.3em;\" data-syno-text=\"true\">If you want to give a boost to your sales and conversions<\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/2&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbSales opportunities\u00bb font_container=\u00bbtag:h3|text_align:center|color:%23494949&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbbounceInDown\u00bb][vc_column_text]\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"color: #999999; font-family: nexa; font-size: 1.3em;\" data-syno-text=\"true\">Help your client to interact with the ad, by subscribing to a newsletter or filling in a form. <\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=\u00bbyes\u00bb content_placement=\u00bbtop\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb10px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/2&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbWeb traffic\u00bb font_container=\u00bbtag:h3|text_align:center|color:%23494949&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbbounceInDown\u00bb][vc_column_text]\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; color: #999999;\" data-syno-text=\"true\"><span style=\"font-size: 1.3em;\">This kind of goal gives priority to getting traffic to your web<\/span> <\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/2&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbProduct and brand attention\u00bb font_container=\u00bbtag:h3|text_align:center|color:%23494949&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeInDown\u00bb][vc_column_text]\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; color: #999999;\" data-syno-text=\"true\"><span style=\"font-size: 1.3em;\">Encourage your clients to consider the product or service your are including in your campaign<\/span> <\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner equal_height=\u00bbyes\u00bb content_placement=\u00bbtop\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/2&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbBrand awareness\u00bb font_container=\u00bbtag:h3|text_align:center\u00bb use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbbounceInDown\u00bb][vc_column_text]\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; color: #999999;\" data-syno-text=\"true\"><span style=\"font-size: 1.3em;\">It will increase your brand awareness by reaching a large number of users<\/span> <\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbsmall_depth\u00bb column_border_radius=\u00bb15px\u00bb column_link_target=\u00bb_self\u00bb boxed=\u00bbtrue\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/2&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbAPP Promotion\u00bb font_container=\u00bbtag:h3|text_align:center|color:%23494949&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeInDown\u00bb][vc_column_text]\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; color: #999999;\" data-syno-text=\"true\"><span style=\"font-size: 1.3em;\">When your goal is to promote and increase the number of the app downloads<\/span> <\/span><\/p>\n[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb top_margin=\u00bb2%\u00bb constrain_group_1=\u00bbyes\u00bb bottom_margin=\u00bb2%\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbLet\u00b4s talk about this types of campaigns\u00bb font_container=\u00bbtag:h2|text_align:center|color:%23d70033&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeInRight\u00bb][image_with_animation image_url=\u00bb4660&#8243; image_size=\u00bbfull\u00bb animation_type=\u00bbentrance\u00bb animation=\u00bbFade In\u00bb hover_animation=\u00bbnone\u00bb alignment=\u00bbcenter\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb image_loading=\u00bbdefault\u00bb max_width=\u00bb100%\u00bb max_width_mobile=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbSearch campaigns\u00bb font_container=\u00bbtag:h3|text_align:left|color:%23d70033&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bblightSpeedIn\u00bb][vc_column_text]\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\">To understand what a search campaign is, let\u00b4s start talking about SERPs. <strong><span style=\"color: #d70033;\">SERP<\/span><\/strong> means \u201cSearch Engine Results Page\u201d. In this case we are talking about Google as a Search Engine, but it could also be Bing, Yahoo, Baidu\u2026 <\/span><\/p>\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\">Whit a search campaign what you get is to be able to show your ads in the Google search engine results page, that is, that your ad will appear at the top or bottom when a ser performs a search. <\/span><\/p>\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\">It exist a <span style=\"color: #d70033;\">cost per click<\/span> and according to the budget you have and the optimization of your campaign, it will be more likely or not to be among the first results. <\/span><\/p>\n[\/vc_column_text][vc_column_text]\n<h4 data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; color: #000000; font-size: 14pt;\" data-syno-text=\"true\">Keywords in your search campaigns<\/span><\/h4>\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; color: #999999; font-size: 14pt;\" data-syno-text=\"true\">The good choice of <span style=\"color: #d70033;\">keywords<\/span> is a fundamental step when it comes to online advertising in google.This terms will be the ones that relates your ad with the search that the users carries out, so it is important to choose which words we want ans also, which ones we do no want. What do we mean by this? It is what is called a <span style=\"color: #d70033;\">negative keyword<\/span>. When you set negative match between your ad and a specific word or phrase. <\/span><\/p>\n<h4 data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; color: #000000; font-size: 14pt;\" data-syno-text=\"true\">How does search campaigns work?<\/span><\/h4>\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; color: #999999; font-size: 14pt;\" data-syno-text=\"true\">When a user performs a search in google, it is responsible of collecting all ads that have this term assigned to their and with a matching targeting. In that moment starts a <span style=\"color: #d70033;\">auction process<\/span>. Who will appear first? You could think that it comes first who has a higher cost per click, but is not hoe it works, it will also depend on the quality score of your add. <\/span><\/p>\n[\/vc_column_text][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb2\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][vc_column_text]<span style=\"font-size: 14pt;\"><strong><span style=\"font-family: nexa;\">How does Google calculate the Quality score of my ad?<\/span><\/strong><\/span><\/p>\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;14pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;nexa&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#999999&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\">To offer your users a good experience, google decides to give ads a quality level. Like this, it will not only depend on the budget of the advertiser, but also on the quality and relevance of the ad. This score ranges from 1 to 10 and the factors that determine it can be grouped into 3: <\/span><\/p>\n<ul data-syno-attrs=\"{&quot;id&quot;:&quot;nluIsnpb7R&quot;,&quot;configs&quot;:[{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%1&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%2&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%3&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%4&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%5&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%6&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%7&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%8&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%9&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]}]}\">\n<li data-syno-attrs=\"{&quot;listMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;14pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;nexa&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#999999&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\">\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;14pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;nexa&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#999999&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\">The <span style=\"color: #d70033;\">relevance<\/span> the ad has according to search made by the user <\/span><\/p>\n<\/li>\n<li data-syno-attrs=\"{&quot;listMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;14pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;nexa&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#999999&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\">\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;14pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;nexa&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#999999&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\">The percentage of clicks expected after viewing, also called <span style=\"color: #d70033;\">expected CTR <\/span><\/span><\/p>\n<\/li>\n<li data-syno-attrs=\"{&quot;listMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;14pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;nexa&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#999999&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\">\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;14pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;nexa&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#999999&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\">The user experience in the <span style=\"color: #d70033;\">landing page:<\/span> if it is useful in its search, its structure, etc. <\/span><\/p>\n<\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column_inner][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/3&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][image_with_animation image_url=\u00bb4686&#8243; image_size=\u00bbfull\u00bb animation_type=\u00bbentrance\u00bb animation=\u00bbFade In\u00bb hover_animation=\u00bbnone\u00bb alignment=\u00bb\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb image_loading=\u00bbdefault\u00bb max_width=\u00bb100%\u00bb max_width_mobile=\u00bbdefault\u00bb][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0&#8243; overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb top_margin=\u00bb2%\u00bb constrain_group_1=\u00bbyes\u00bb bottom_margin=\u00bb2%\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbDisplay campaigns\u00bb font_container=\u00bbtag:h3|text_align:left|color:%23d70033&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bblightSpeedIn\u00bb][vc_column_text]\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\">A <span style=\"color: #d70033;\">display advertising network<\/span> is considered to be the set of spaces on the Internet where it is possible to host ads. Google has its own display network with <strong>more than 200 million sites<\/strong>, videos and apps. It is estimated that this network reaches 90% of internet users <\/span><\/p>\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\">The advertising in this type of campaigns is generally called banner, since it was initially a static rectangular image. Nowadays this ads have evolved, turning into more interactive forms of advertising and can be formed with images, texts, audio and even video <\/span><\/p>\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><strong><span style=\"font-family: nexa; font-size: 14pt; color: #000000;\" data-syno-text=\"true\">How do they work? <\/span><\/strong><\/p>\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\">For this type of campaigns to work the most important is to know your target audience. It is essential to know who it is, where they browse, what it likes, where it is\u2026. <\/span><\/p>\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><strong><span style=\"font-family: nexa; font-size: 14pt; color: #000000;\" data-syno-text=\"true\">Which payment model to choose?<\/span><\/strong><\/p>\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\">In a display campaign you can choose between different payment models. Each one of them will be better according to the goal of your advertising. <\/span><\/p>\n<ul data-syno-attrs=\"{&quot;id&quot;:&quot;xm7ZsIvoWS&quot;,&quot;configs&quot;:[{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%1&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%2&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%3&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%4&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%5&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%6&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%7&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%8&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]},{&quot;start&quot;:1,&quot;format&quot;:&quot;bullet_-&quot;,&quot;text&quot;:&quot;%9&quot;,&quot;align&quot;:&quot;left&quot;,&quot;marks&quot;:[]}]}\">\n<li data-syno-attrs=\"{&quot;listMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\">\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\"><span style=\"color: #d70033;\">CPC or Cost per click<\/span>: you will pay every time a user clicks in your add. generally this payment model is used when the intention is to generate traffic. <\/span><\/p>\n<\/li>\n<li data-syno-attrs=\"{&quot;listMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\">\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\"><span style=\"color: #d70033;\">CPM or Cost per thousand impressions<\/span>: As the name says, you will pay once your ad has been shown 1000 times. It is used when the goal is to increase visibility. <\/span><\/p>\n<\/li>\n<li data-syno-attrs=\"{&quot;listMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\">\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\"><span style=\"color: #d70033;\">CPA or Cost per acquisition or action<\/span>: you will only pay when users generate a conversion that your decide, whether it is a purchase or a download. <\/span><\/p>\n<\/li>\n<li data-syno-attrs=\"{&quot;listMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\">\n<p data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\"><span style=\"color: #d70033;\">CPV or Cost per view<\/span>: if the intention is to increase the number of views in a video, this is the right payment model. <\/span><\/p>\n<\/li>\n<\/ul>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbcenter\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0&#8243; overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb top_margin=\u00bb5%\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb advanced_gradient_angle=\u00bb0&#8243; gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb gradient_type=\u00bbdefault\u00bb][vc_custom_heading text=\u00bbWhy use Hexagon for your Google Ads campaigns?\u00bb font_container=\u00bbtag:h2|text_align:center|color:%23d70033&#8243; use_theme_fonts=\u00bbyes\u00bb css_animation=\u00bbfadeInRight\u00bb][image_with_animation image_url=\u00bb1444&#8243; image_size=\u00bbthumbnail\u00bb animation_type=\u00bbentrance\u00bb animation=\u00bbFade In\u00bb hover_animation=\u00bbnone\u00bb constrain_group_1=\u00bbyes\u00bb alignment=\u00bbcenter\u00bb border_radius=\u00bbnone\u00bb box_shadow=\u00bbnone\u00bb image_loading=\u00bbdefault\u00bb max_width=\u00bb100%\u00bb max_width_mobile=\u00bbdefault\u00bb margin_top=\u00bb2%\u00bb margin_bottom=\u00bb2%\u00bb][vc_column_text max_width=\u00bb400&#8243;]\n<p style=\"text-align: center;\" data-syno-attrs=\"{&quot;textMarks&quot;:[{&quot;_&quot;:&quot;font_size&quot;,&quot;value&quot;:&quot;11pt&quot;},{&quot;_&quot;:&quot;font_family&quot;,&quot;value&quot;:&quot;inherit&quot;},{&quot;_&quot;:&quot;em&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;strong&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;color&quot;,&quot;value&quot;:&quot;#191919&quot;},{&quot;_&quot;:&quot;background_color&quot;,&quot;value&quot;:&quot;#ffffff&quot;},{&quot;_&quot;:&quot;superscript&quot;,&quot;value&quot;:false},{&quot;_&quot;:&quot;subscript&quot;,&quot;value&quot;:false}]}\"><span style=\"font-family: nexa; font-size: 14pt; color: #999999;\" data-syno-text=\"true\">By having integrated Google as other 7 platforms you can have all your campaigns in one panel, besides having access to all the benefits hexagon offers. <\/span><\/p>\n[\/vc_column_text][vc_row_inner column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb text_align=\u00bbleft\u00bb row_position=\u00bbdefault\u00bb row_position_tablet=\u00bbinherit\u00bb row_position_phone=\u00bbinherit\u00bb overflow=\u00bbvisible\u00bb pointer_events=\u00bball\u00bb][vc_column_inner column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][nectar_btn size=\u00bbjumbo\u00bb button_style=\u00bbsee-through-2&#8243; color_override=\u00bb#d70033&#8243; hover_color_override=\u00bb#000000&#8243; hover_text_color_override=\u00bb#ffffff\u00bb icon_family=\u00bbnone\u00bb text=\u00bbFREE TRIAL\u00bb url=\u00bbhttps:\/\/app.semhexagon.com\/en\/register\u00bb][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb column_border_radius=\u00bbnone\u00bb column_link_target=\u00bb_self\u00bb column_position=\u00bbdefault\u00bb gradient_direction=\u00bbleft_to_right\u00bb overlay_strength=\u00bb0.3&#8243; width=\u00bb1\/1&#8243; tablet_width_inherit=\u00bbdefault\u00bb tablet_text_alignment=\u00bbdefault\u00bb phone_text_alignment=\u00bbdefault\u00bb animation_type=\u00bbdefault\u00bb bg_image_animation=\u00bbnone\u00bb border_type=\u00bbsimple\u00bb column_border_width=\u00bbnone\u00bb column_border_style=\u00bbsolid\u00bb][divider line_type=\u00bbNo Line\u00bb][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row type=\u00bbin_container\u00bb full_screen_row_position=\u00bbmiddle\u00bb column_margin=\u00bbdefault\u00bb equal_height=\u00bbyes\u00bb content_placement=\u00bbmiddle\u00bb column_direction=\u00bbdefault\u00bb column_direction_tablet=\u00bbdefault\u00bb column_direction_phone=\u00bbdefault\u00bb scene_position=\u00bbcenter\u00bb text_color=\u00bbdark\u00bb text_align=\u00bbleft\u00bb row_border_radius=\u00bbnone\u00bb row_border_radius_applies=\u00bbbg\u00bb overflow=\u00bbvisible\u00bb advanced_gradient_angle=\u00bb0&#8243; overlay_strength=\u00bb0.3&#8243; gradient_direction=\u00bbleft_to_right\u00bb shape_divider_position=\u00bbbottom\u00bb bg_image_animation=\u00bbnone\u00bb gradient_type=\u00bbdefault\u00bb shape_type=\u00bb\u00bb][vc_column column_padding=\u00bbno-extra-padding\u00bb column_padding_tablet=\u00bbinherit\u00bb column_padding_phone=\u00bbinherit\u00bb column_padding_position=\u00bball\u00bb column_element_spacing=\u00bbdefault\u00bb background_color_opacity=\u00bb1&#8243; background_hover_color_opacity=\u00bb1&#8243; column_shadow=\u00bbnone\u00bb&#8230;<\/p>\n","protected":false},"author":3,"featured_media":1292,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1290","page","type-page","status-publish","has-post-thumbnail"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/pages\/1290","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/comments?post=1290"}],"version-history":[{"count":220,"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/pages\/1290\/revisions"}],"predecessor-version":[{"id":6459,"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/pages\/1290\/revisions\/6459"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/media\/1292"}],"wp:attachment":[{"href":"https:\/\/semhexagon.com\/en\/wp-json\/wp\/v2\/media?parent=1290"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}